The Devou Good Foundation Launches First E-Bike Incentive Program in Greater Cincinnati | culture | cincinnati

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Photo: Provided by the Devou Good Foundation

The Devou Good Foundation wants most Greater Cincinnatians to invest in e-bikes.

The Devou Good Foundation wants Greater Cincinnatians to invest in pedaling power.

The non-profit organization has started a new one E-bike incentive in Cincinnati and Northern Kentucky, offering a $500 rebate on select e-bike purchases to encourage active transportation around the city.

“E-bikes reduce riders’ carbon footprints, improve their physical and emotional health while removing the wear and tear on the roads,” said Matt Butler, president of the Devou Good Foundation, in a press release.

Due to the drastic difference in transport emissions between bikes and cars, “this incentive program can reduce CO2e by 34,595g per kilometer travelled,” according to the press release.

The foundation has $50,000 to give away (equivalent to discounts on 100 e-bikes) on a first-come, first-served basis.

Residents of Northern Kentucky in Covington, Newport, Bellevue, Dayton and Ludlow and these Cincinnati ZIP codes 45202, 45203, 45204, 45205, 45206, 45219, 45214, 45220, 45223 and 45226 are eligible. E-bikes can be bought either online or in stores (Devou Good recommends wheel power bikes) and must cost between $1,199 and $2,500 to qualify for the incentive. Purchases must be made after February 15, 2022, with a limit of one per mailing address.

Apply for the $500 rebate online at Have a digital copy of your receipt ready. The foundation says completed applications are reviewed and processed within three weeks, and checks are mailed upon approval. By completing a survey, you will also be entered into a prize draw for a $250 gift certificate to a local bike shop.

The Devou Good Foundation says e-bikes are “the best-selling electric vehicle in the world,” citing a New York Times Article suggesting that sales will reach 130 million worldwide between 2020 and 2023.

The popularity of active transportation requires an increase in active transportation infrastructure, and the foundation says it is investing “$3 million in safer infrastructure for walking and biking with (the) Active transport fund.” Nonprofit organizations and government agencies can apply for grants from the foundation to fund projects such as bike lanes, traffic calming measures, and off-road routes.

For more information on how to apply for the discount, go to

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